FLOWERS MAY BE PRETTY, BUT THE CUT-FLOWER INDUSTRY IS CUT-THROAT COMPETITIVE.
Wholesale florist Floral Express asked us to work with its existing Branding Guide and Creative Strategy to develop a website and other digital and print resources, including wraps for their delivery fleet.
With the new site in place, we worked with the marketing team at Floral Express on developing a strategy to increase the site’s SEO. At the same time, we developed a social media campaign that worked out the objectives of the Creative Strategy. With the website and marketing campaign working closely together, Floral Express came out smelling like a rose!